Introducing ADA Compliance For Your Website
What is ADA Compliance?
Web accessibility refers to making websites usable for people with disabilities. It involves designing and developing websites in a way that people with disabilities, such as those with visual, auditory, motor, and cognitive impairments, can perceive, understand, navigate, and interact with the website and its content.
Web accessibility ensures that everyone has equal access to information and services on the web, regardless of their abilities. This includes individuals who use assistive technologies, such as screen readers, to access the web.
Key Features & Benefits
Accessible websites enjoy increased traffic, reduced bounce rates, improved SEO rankings, and better conversion rates. An accessible website means that you're making it easier for people to find your website.
A new study by Semrush analyzed 847 web domains and found that:
- There was a 12% average increase in overall traffic for all domains
- 73.4% of domains saw growth in organic traffic
- 66.1% of all domains saw growth in organic traffic of up to 50%
It is important to know that the U.S. government has chosen to promote and support businesses that comply with the Americans with Disabilities Act (ADA). By making your website accessible, your business can be eligible for up to $5,000 in tax credits.
Brand reputation and social responsibility are crucial for businesses, and web accessibility is an essential part of this. In order to be in line with legislation and maintain a brand reputation, you should do something about web accessibility. Once you implement an accessibility solution, you will have an accessibility statement, and that says a lot about your brand.